Joel Rosen, aka Mr. Motion, Delray Beach, Florida, handed away peacefully surrounded by his household on October 9, 2023, after battling bladder most cancers for greater than a yr. He was simply two weeks shy of his 84th birthday, and had been admitted to Hospice Care on September 30th.
Born in Brooklyn, New York in 1939, he graduated from James Madison High School at age 16 and attended Brooklyn College, majoring in Engineering. Frustrated by the shortage of hands-on expertise obtainable, he left after two years and joined the Air Force.

It was on the Reciprocating Engine Mechanics School at Shepherd Air Force Base in Texas the place Rosen honed his expertise as an engine tuner, diagnostician, and builder. He additionally led the the General’s Drill Team whereas at Shepherd AFB.
Driven by a aggressive spirit and an infinite ardour for quick automobiles and racing, Rosen opened a small Brooklyn-based velocity store – Motion Performance – in 1963 specializing in efficiency modifications and race automobile preparation. It was one of the one retailers of its type within the New York City space to have a Clayton chassis dynamometer and provide high-tech tuning.

Approximately three years later, he and his spouse, Judith, relocated Motion Performance to a significantly bigger facility on Sunrise Highway in Baldwin, Long Island, the place it was operational into the Nineties. Shortly after opening Motion, Rosen bought the primary fuel-injected ’63 Corvette split-window coupe offered within the New York City Metro space. Nicknamed the Skunk resulting from its Daytona Blue paint with a daring single white racing stripe, it was prepped for competitors, and raced by each by Joel and Judith Rosen in addition to being pushed every day.
The Rosens drag raced and soloed the Skunk, ending the 1963 SSSC & BDS (South Shore Sports Car & Beer Drinking Society) gymkhana season with “Overall Champion” honors. The Sting Ray was additionally a neighborhood drag racing champion.

“Each Wednesday evening, we ran at Roosevelt Raceway (eighth-mile drags), Fridays it was Islip (eighth-mile drags) and Saturdays it was Westhampton (quarter-mile drags). Sundays were reserved for road racing and solo gymkhana events,” mentioned Rosen in {a magazine} interview. “One Wednesday night I won Stock Eliminator at Roosevelt, blowing the doors off the undefeated local champ, Gary Stowe, in his 409 Impala. I also unseated the reigning Islip champ (modified 409/425 Chevy) the first time out. We raced the Skunk between four and five times a week.”
The Rosens’ dyno-tuned, Atlas-Bucron-shod street-driven split-window Fuelie coupe turned the automobile to beat at Roosevelt in 1963. It additionally was a constant Street Eliminator winner at Islip. That yr Mr. & Mrs. Motion received the LISCA (Long Island Sports Car Association) Championship, and stuffed one room of their house with greater than 100 trophies and awards! In addition to Judith racing alongside her husband, within the early years she helped construct the velocity store enterprise by working behind the counter, serving to clients and promoting velocity tools.

In 1967, Joel Rosen and buddy and editor of HI-PERFORMANCE CARS journal, Marty Schorr, co-founded the Baldwin-Motion model, which grew to turn into one of probably the most profitable builders and entrepreneurs of limited-production model new Chevrolet Supercars.
Rosen was one of the early (drag racing) adopters of Chevrolet’s big-block L88 street racing engine, becoming it into the primary Baldwin-Motion 427 Camaro race automobile, sponsored by Hi-PERFORMANCE CARS. The second utility was the enduring KO-MOTION I967 Corvette. The L88 engine was obtainable on any Baldwin-Motion Chevy. Baldwin-Motion provided probably the most efficiency and customized choices of any specialty automobile builder, together with Shelby-American.

Mr. Motion – the dyno-tuning velocity service provider from Brooklyn – turned 427 and 454 engine swaps into an empire, constructing final efficiency Chevrolets, many being exported to Canada, the Middle East, England, Norway, and Germany. Joel Rosen’s story and the historical past of Motion and Baldwin-Motion had been the topics of a guide, MOTION Performance Tales Of A Muscle Car Builder by Martyn L. Schorr, winner of the 2010 International Automotive Media Silver Award.
When Baldwin-Motion began producing critical high-performance Corvette Stingrays in 1968, Rosen was befriended by the Corvette’s Godfather, Zora Arkus-Duntov. He later launched Joel to Chevrolet’s head efficiency man, Vince Piggins, an in depth private buddy of street racer Don Yenko who was additionally constructing 427 Camaros.

While greatest identified for his signature Baldwin-Motion and Motion branded Chevrolet Supercars and AHRA-NHRA National Record holding A and B/Modified Production Gen 1 and Gen 2 Camaros, L88 Corvette and small and big-block Shelby Cobra racecars, Joel Rosen’s passions additionally included a love of animals and marine life. He was an achieved diver, underwater photographer and, through the Nineteen Eighties, was the most important breeder of uncommon boas and pythons within the U.S. He was an skilled on breeding ultra-rare snakes, together with the Australian black-headed Python, and infrequently consulted for zoos right here and overseas.
Fascinated by 18th and 19th century life in Japan, his years of learning Japanese tradition led to him and Judith amassing the most important assortment of uncommon classic Ningyo dolls exterior of Japan. Many of their dolls have been showcased in museums and reveals within the U.S., and featured in prestigious books. Joel Rosen was thought-about an skilled within the discipline.

Many years had handed since Motion and Baldwin-Motion’s glory days, however in 2005 Joel Rosen partnered with Joel Ehrenpreis and Larry Jaworske to deliver the manufacturers again to life. Marty Schorr was introduced in to deal with public relations and promoting. Rosen was the guiding power behind MOTION, LLC’s 540 Camaro SuperCoupe and the brand new technology, limited-edition 1969 Baldwin-Motion SS-427 and Phase III big-block Camaros.
The new 540 SuperCoupe, launched on the 2005 SEMA Show the place it received GM’s Best Design Award, represents a quantum leap past something beforehand badged Baldwin-Motion. An article within the April 2006 difficulty of MUSCLECAR ENTHUSIAST referred to the SuperCoupe as “America’s Greatest Supercar.”
The SuperCoupe, bought on the 2006 Barrett-Jackson Scottsdale public sale by mega-collector Ron Pratte for $486,000 (together with purchaser’s premium) additional validated the revival of the Motion and Baldwin-Motion manufacturers. It paved the best way for the second stage of the enduring manufacturers: A restricted construct of 1969 SS-427 and Phase III Baldwin-Motion Camaros introduced in March 2006. Total manufacturing of new Baldwin-Motion Chevys was capped at simply 12 autos.

When the Gen V Camaro was launched, Joel Rosen partnered with Howard Tanner at Redline Motorsports and Dan Carlton at DeNooyer Chevrolet to provide a brand new sequence of 2011 SS and Phase III Camaros with 427 and 454 engines rated at 525 to 800 horsepower. Just just a few had been constructed, with Rosen taking supply of the primary, a Phase III 427-SC powered by a critical 800 horsepower supercharged 454 big-block.
In 2021, Joel Rosen decided to retire, promoting his Phase III 427-SC Camaro to Chevrolet efficiency fanatic, Kasey Alford. Alford additionally bought all of Rosen’s archived Motion and Baldwin-Motion paperwork and is now the supply for documenting high-performance automobiles constructed at Motion Performance. He is now the brand new Mr. Motion and may be contacted at [email protected].

Joel Rosen was a loving husband, father and grandfather and is survived by Judith, his partner of 62 years, daughter Robin Sue Rosen, son Shawn Rosen, daughter-in legislation Robin Rosen, and grandchildren Zachary, Travis, and Bailey Rosen. His favourite pets Ragnar (canine) and Archie (Kinkajou) additionally survive him.
Obituary and pictures revealed with permission from Marty Schorr.

